Over the past few weeks we’ve laid a good foundation for an effective Internet marketing strategy. We’ve discussed the basic elements for search engine marketing including page optimization, best practices
Last post we discussed how to track and measure online success through the use of analytics. Unless your site has somehow automagically blossomed overnight to the most popular site since
At the end of every year I put together a list of goals. Not a list of resolutions, but goals I want to accomplish during the upcoming year. (great article
Successful business growth relies on one thing: expand your client base faster than the rate of inflation. Enter “Advertising.” Back in the day, owning and operating a successful business consisted of establishing
Over the years, many trends have caught on that most people would not have expected, like the surge of popularity of then-terminally-uncool Hush Puppies shoes in the 1990’s, which were
In any company, no matter the size or the industry, it’s important for a business to put together a great team of employees to help propel the business forward. It’s
In times of economic molasses, it’s important for businesses to shift sales gears from customer acquisition to customer retention. Most companies know approximately how much it costs in advertising and
We may be in the midst of a recession, but not all is doom and gloom. In fact, it’s important to remember that many of the largest companies around today